The Pathfinder Users report shows all of the events (nodes) and sequences of events (paths) that users take within your product during a specified time, measured by user or session count. All paths in Pathfinder Users are tracked in individual sessions, so if you are sending Amplitude events via the HTTP API or through another pipeline, you must send a session_id with the event in order to accurately view the event paths of your product. Pathfinder Users is useful to see the top paths users are taking in your product and can provide you with an overall sense of where users are going.
Table of Contents
- Chart Control Panel
- Reading the Report
- Hiding Events
Note: Pathfinder Users is only available on the Enterprise, Growth, and Scholarship plans. Currently, custom events are not supported in Pathfinder Users for Amplitude 2.0. Additionally, Pathfinder Users replaces our Event Flows feature, which is deprecated in Amplitude 2.0.
You can view both outgoing paths and incoming paths to a specified event, and Pathfinder will generate paths of up to five steps in depth.
- Outgoing Paths: To view the actions or events users take after a given event, select "starting with" in the dropdown menu and then select your starting event.
- Incoming Paths: To view the events users take before a given event, select "ending with" and then select your ending event.
Note: For the rest of this article, we will explain additional information through an outgoing ("starting with") event path.
Chart Control Panel
The left module of the chart control panel allows you to pick and choose which events you want to focus on in your Pathfinder report. The default selection is "[Amplitude] Top Events", which will show you all of the top paths coming from the starting node you have picked. The dropdown will give you all possible events that occurred after the previous event. If you select a particular event then only that particular node will be highlighted. Pathfinder Users allows you to see paths of up to 5 events at a time.
You can also narrow down your paths by segmenting the data by user properties or cohorts, in the right module. You can click on the "Users" dropdown to utilize our account-level reporting feature or use the "+where" clause to segment your users.
Pathfinder Users Metrics
Unlike the Pathfinder report, Pathfinder Users shows you the count of unique users who followed that specific path or the count of sessions that contained that specific path. You can use the bottom module to choose between looking at the Pathfinder Users chart based on user count or session count.
In addition, you can group a particular event by either an event property or a user property, by selecting from the "grouped by" dropdown. This allows you to view the specified event's node with more granularity and is particularly useful if you have an event like "PageView", where event properties provide the information needed to do analyses. For example, if we know that the 'PlaySong' event by itself does not provide a lot of information, you can group that event by an event property to perform more in-depth analyses on user paths.
Reading the Report
Once you select a starting event, we will generate all the outgoing event nodes. The report displays the top paths at the top and you can specify the lengths of the path by selecting more events in the left module of the chart control panel. In the below Pathfinder Users report, the first path shown is the most common path that users have taken in the last seven days (where the starting event node is "[Amplitude] Start Session"). Specifically, of all active users in the last seven days, 11.0% (33,943) of them did "[Amplitude] Start Session" and followed immediately with four "PlaySong" events.
308,603 users did "[Amplitude] Start Session," 54.9% (169,329/308,603) of the users in Step 1 performed "PlaySong" in their second step after "[Amplitude] Start Session," and 34.8% (107,515/308,603) of the users in Step 1 performed "PlaySong" in their third step after "[Amplitude] Start Session."
You can also use the date picker to specify a time range to analyze your data within and can switch between "Last", "Between", and "Since".
Saving the Report
You can save and name Pathfinder Users reports by using the "Save" icon in the top right-hand corner above the chart. Note that you cannot pin Pathfinder Users reports to dashboards but you can search for them in the Browse Charts section.
If you choose to hide certain events from Pathfinder via your project's settings page, then the path will simply collapse. For example, suppose we have the path:
- Event A -> Event B -> Event C
If you were to hide Event B, the path will collapse to:
- Event A -> Event C